Pricing you can revise next year. R&D you can ramp up. Factory? Once you've broken ground, you've decided. Pick a direction — see what it costs and what it buys.
Capacity decision · Year 3
Hold
Two factories · 600k unit ceiling
Tomás Reyes, Ops VP:
"Status quo. If demand grows next year, you'll be capacity-constrained and rationing. If it doesn't, you've made the right call."
This year Y3 · cash
CapEx / proceeds$0M
Depreciation($8.0M)
Closing cash$48.0M
Operations Y3
Production capacity600k units
Utilisation87%
EBITDA$36.0M
Looking ahead
Headroom for Y4 growth+13% volume before constrained
Risk if rivals expandModerate
Strategic postureWait-and-see
Illustrative model. The real simulation tracks four years of capacity decisions cumulatively — last year's choice becomes this year's ceiling.
Capacity is one lever. The simulation has eleven more.
Six weeks · Online · 20 seats per cohort · $594 USD